![mymind logo mymind logo](https://i.ebayimg.com/images/i/180998440225-0-1/s-l1000.jpg)
It did not end with sketches of logos for my future company. I began to put down my sketches for my dream company in a notebook. It was from this stylistic printing of my initials on records that I began to dream of designing a fantastic logo for the company I was going to float in future. In the 1970s when I started buying the long playing (LPs) records which were like collectors’ items in those days, I printed my initials in a specific way on the jacket of each record. I believe it was a way of asserting our unique identity which is what logos are all about. Instead of writing our name in longhand on our books, we stamped our name on them. I graduated from carving on wood to real rubber when I entered the secondary school. Like a few other boys, I started creating my personal stamp by carving my name on the bark cut from a certain tree found in our forests. I think my fascination for logos started as a primary school pupil.
![mymind logo mymind logo](https://i.pinimg.com/originals/42/6d/13/426d131eac172ad8f9af41ccb2710a42.jpg)
For, the man was doing something that I cherish and sometimes indulged in secretly as a pastime. But count me out of those that hold this view. His profession must have been seen by many in Nigeria as obscure. I am sure to most Nigerians the man did not deserve all the publicity almost befitting a head of state or a super star that was given to his death in the western media. The announcement went on to mention a number of logos his company had designed some of which Nigerians must have seen without giving a hoot. Ivan Chermayeff whose profession inspired this piece was described as an iconic logo designer (I will come to this shortly) on the breaking news. So what was this man into that made a worldwide radio network such as the British Broadcasting Corporation (BBC) to mention his passage as breaking news on December 4, 2017? Worse of all, I doubt if anybody in Nigeria, including even me, knew that what he did for a living was recognised as a respectable occupation. He was only 85 so he did not break any record of longevity that qualified him for a mention in the Guinness Book of Records. These are the type of fellows most Nigerians would like to cultivate as friends or call uncles or just talk about. He was also not a brother or a close relation of a rich and powerful leader like Donald Trump. He did not belong to the club of the very rich persons on earth before his death. The man’s name did not ring a bell to me and I am sure to most Nigerians it wouldn’t either. It was about the death of a certain man in the United States of America. “So these things that most people take for granted here in Nigeria are highly appreciated elsewhere?” This was the question that flashed through my mind when I heard the breaking news.